Personalized Beauty: How to Enhance Your Luck Based on Your Face Shape

Round Face

Also nicknamed a "baby face," this shape tends to look youthful from every angle. People with round faces are often optimistic and cheerful, easy to get along with, and enjoy strong relationships. Thanks to their empathy, they may also be more easily tempted by the opposite sex.

Face shaping tips:

• Shape the brows with a soft, slightly angled arch.
• Eyeliner: if the lids appear puffy, use a thicker line and extend it straight out.
• Use deeper shades to define the eyes.
• Give the Cupid’s bow a defined angle to offset roundness.
• Blush: sweep diagonally from the cheekbone toward the corner of the mouth to elongate the face.
• Contour with deeper shades from the ear to the jawline; highlight the forehead and chin.

Square Face

People with square faces have pronounced jawlines and well-defined contours, which gives a clean, sharp look that conveys seriousness and authority. Women with this face shape may appear quite angular, which can make them seem less approachable.

Square-faced individuals tend to be independent and assertive, with high intelligence and keen observational skills—sometimes even an uncanny intuition.

Face shaping tips:

• Keep brows softly arched rather than angular; aim to visually elongate the hairline.
• Eyeliner: if the lids are monolids, use a slightly thicker line and keep the upper liner straight.
• Use brown tones in a gradient.
• Avoid sharp lip angles; emphasize fullness.
• Blush: sweep in a slightly elongated shape to soften strong angles.
• Contour: apply deeper shades to the forehead, jawline, and the four corners of the face.

Oval Face

The oval face is highly admired among women in East Asia and is known for being very photogenic. Because the face reads smaller, it often photographs even better than it appears in person. Many people with oval faces are perfectionists with a bit of an obsessive streak—strict with themselves, lenient with others, and socially adept.

Long Face

People with long faces tend to have larger features and soft curves that convey maturity and stability, though the look can read as less lively at first. Over time, it becomes quite appealing—an understated, enduring elegance. They are often very confident, sometimes self-focused or proud, which can strain interpersonal relationships.

Face shaping tips:

• Keep brows straight to visually shorten the face.
• Angle eyeliner slightly upward to lift and brighten the eyes.
• Deepen the outer corners of the eyes with darker shades.
• Keep the Cupid’s bow soft and emphasize a fuller lower lip.
• Apply blush horizontally to shorten the face.
• Contour the forehead and chin with deeper shades; highlight the cheeks.

Triangle Face

Triangle-faced individuals are ambitious and energetic, often very intelligent with a strong memory, though they can also be a bit wary.

Inverted Triangle Face

The inverted triangle face is a relatively uncommon shape that gives an impression of delicacy and elegance. Imagine one framed by long, dark hair and large, expressive eyes—it can be incredibly alluring. People with this face shape are determined and a bit rebellious, persistent, and often drawn to street sports.

Face shaping tips:

• Keep the brow tail modest and aligned with the outer corner of the eye.
• Eyeliner: angle the upper line slightly downward and keep the lower line straight to balance an upturned eye shape.
• Apply deeper shades at the inner corners and lighter tones toward the outer corners (purples, pinks, or warm hues).
• Shape a slightly pointed, slimmer upper lip and a bow-shaped lower lip.
• Contour the forehead with deeper shades and highlight along the jawline.

Rhombus Face

Women with rhombus-shaped (diamond) faces can look a bit drawn if the complexion is dull, which may give an impression of being overly thin. People with this face shape are often independent and strong-willed, dissatisfied with the status quo, and at times can come across as proud or self-focused, with a weaker sense of responsibility.

Face shaping tips:

• Keep the brows straight and avoid overly long tails.
• Use long, fine eyeliner (pair with bright pink eyeshadow).
• Keep the upper lip even and the lower lip full.
• Blush: place color toward the highest point of the cheekbone.
• Use lighter shades to soften the narrow sides of the forehead and jaw.

Trapezoid Face

People with trapezoid faces are calm, steady, and often have a deep, introspective personality. They set high standards for themselves and may be prone to low moods and social withdrawal.

Flat Face

This face shape reads long and refined—elegant yet dignified. Because the face is flat and elongated, the features are very pronounced, so striking eyes or a petite mouth can look especially prominent.